experience
Shibusa Systems
Director of Business Development
Shibusa designs and builds healthy, attainable, and sustainable homes, revolutionizing construction using a novel assembly process.
Developed, marketed, and sold seven floor plans to 59 verified prospects, taking projects through design, permitting, construction, and sale
Worked extensively on supplier material procurement, optimizing for on-site assembly; supervised, documented, and reported site progress to vendors, contractors, internal leadership, clients, and investors while maintaining affordability, quality, style and supply chain reliability
As sixth hire, created technical organizational processes for HR, OSHA, marketing, training, PR, event planning, and material selections that empowered scaling to over 30 employees; recruited and hired eleven full-time construction team members; launched bi-annual 360 reviews
Redefined project management protocols, implementing Microsoft Teams, semiweekly Gantt Charts, BIM360 collaboration with external engineering and architectural partners; regularly led client weekly meetings, task lists, and follow-ups, in addition to in-person and email site updates
Led marketing strategy, including web design, video series, Instagram, LinkedIn, and Facebook content weekly to share construction updates, recruit new business leads, inform about our novel product, and more
Big Easel Collective
Founder and Creative Director
Big Easel Collective connects local New Orleans visual artists with commercial placemaking projects to craft memorable art installations. We specialize in sets that are rooted in place by crafting permanent transformations for retail experiences, museum activations, interiors, and public spaces that will wow visitors. We also do pop-up installations that are perfect for conferences, festivals, and events.
Co-designed, scheduled, and implemented eight immersive, site-specific art installations for commercial clients and residences alongside local artists, including a ceiling installation and projection-mapped murals
Managed all operations: business development, client relationships, pitch materials, invoicing, budgeting, legal, permitting, scheduling, marketing, social media, project management, and process documentation, including regular social media posts across various platforms
Sold out New Orleans Chamber luncheons presenting award-winning research, “Social Media in the Wild: Understanding and Leveraging the Experience Economy” and “Placemaking in the Wake of COVID-19” including engaging PowerPoint presentations with participatory feedback
New Orleans Business Alliance
Business Development and STRATEGY manager
A public-private partnership, New Orleans Business Alliance (NOLABA) is the official economic development agency for the City of New Orleans. As the city’s business community hub, NOLABA can help inform, educate and prepare business professionals and stakeholders to capitalize on the many opportunities New Orleans has to offer. Our vision is to reposition New Orleans as the next great American city for business investment, quality of life and economic opportunity. Our business model has four strategic initiatives that have an equity-based focus: small business services, strategic neighborhood development, business attraction & retention, and workforce development.
Spearheaded the first ever New Orleans Health Innovators Challenge, which attracts the top biotech companies from around the country to partner with our local healthcare institutions
Raised over $100,000 for the Challenge; garnered over 732,000 Twitter impressions promoting the application opportunity online
Led New Orleans Health Innovators Challenge, recruiting America’s top biotech companies to partner with six local healthcare institutions
Galvanized Ochsner Health System, Blue Cross and Blue Shield of Louisiana, HCA Tulane, and Lafayette General Foundation to participate in the Challenge; added the New Orleans Health Department and University Medical Center in the second year. Developed a robust project management and communications framework to guide them through the Launch, Application, Judging, Finale Event, and Implementation phases.
Engaged over 225 unique startups and 119 influencers; drove a multi-platform social campaign resulting in over 750,000 digital impressions
Awarded Gold Medal of Excellence from the International Economic Development Council for this program’s success in business attraction and retention.
Crafted graphic design, website design, and application design for competition, including digital campaign and printed event materials
Implemented social media campaign for 504ward, including vibrant, visual weekly posts across various platforms and daily job features reaching over 15,000 young professionals
Worked with state, regional, and city leaders on events, community workshops, and policy initiatives, hosting four+ major monthly events, community workshops, and policy initiatives
VEnTURE FOR AMERICA
FELLoW: class of 2017; Summer Training Camp Lead 2020
Venture for America is a fellowship for recent grads who want to learn how to build a business while making an impact. VFA Fellows get training and join a startup in an emerging US city, where they live and work for two years at one of our partner companies. They learn hands-on what it takes to build a company, while getting the mentorship, network, and ongoing support to prepare themselves to become successful entrepreneurs. Our goal is to spark job growth in cities that need it by sending our top-talent to help grow the businesses that will make it happen. Learn more at www.ventureforamerica.org
Hosted 242 Zoom sessions, 46 online community events, four design sprints, and 2,000 e-kudos over a month of virtual Training Camp
Led internal workshops for New Orleans fellows on human-centered design and deconstructing white feminism; organized dozens of unique programs to build community
Organized fellow retreat, creating space for reflection, intentional planning, creative bonding, and mentorship through interactive design-driven activities
Selected as External Partnerships Lead for City Leadership Council, pitching the fellowship to startups across New Orleans to hire fellows; placement increased 40% compared to previous year
Recognized as a “Woman on the Rise” for the Class of 2017
Participated in Side-Project-a-Thon, then went on to win the VFA Validation Challenge, securing $1,000 in seed capital after proving the fastest growth trajectory within a two week timeframe.
Design for america
(click through for more information)
President of the 2015-2017 studio
Design for America (DFA) is an award-winning nationwide network of interdisciplinary student teams and community members using design to create local and social impact. We use human-centered design as an approach to problem solving that emphasizes understanding people as a vital component to successful innovation. The Barnard-Columbia Studio innovates for problems ranging from female empowerment to natural disaster relief, from childhood obesity to early education.
Upgraded our innovative human-centered design curriculum for our social entrepreneurship studio to better solve problems in our local community with sustainable design solutions
Orchestrated large-scale events leading to $5,000 in net profits in my first semester
Designed unique bonding activities to foster teamwork
Crafted our promotional materials and social media presence, resulting in an average 400% increase in followers across multiple platforms
In charge of managing our Executive Board, 40-member studio, and over 600 professional relationships to create a positive, dynamic, and productive work environment
youth for debate
teaching volunteer & Media executive
Youth for Debate provides a free debate and public speaking curriculum to underserved New York City schools.
Teaching debate once a week to encourage scholastic achievement and self expression at five different schools to date
Orchestrated large-scale events for the organization leading to $5,000 in net profits in my first semester
Enhanced community outreach through social media marketing
Columbia bartending agency
Bartender & mixologist
Working a variety of events, from small parties, to large yacht parties with over 1000 attendees.
Entertaining with the best quality of professional service, even under high-stress situation.
Having warm and outgoing people skills to engage with any customer.
Memorizing a repertoire of over 250 drinks, as well as relevant New York laws.
Gensler
#summerstudio15 team leader
Developed program curriculum, then led a team of designers on rebuilding a dangerous and barren stretch of land under the A-train line in the Hurricane Sandy affected Far Rockaway neighborhood
Used the human-centered design process and tactile urbanism to imagine how a new park could lead to new economic development opportunities
Partnered with the local Rockaway community and RWA Shore Corps to gather feedback
Culminated #summerstudio15 with a "Far Rock Block Party," which had hundreds of attendees from the neighborhood
@LFMedium @jamessmurray @LFMedium Only the 4th dream?! You gotta step up your sleep game! #LivePunishment pic.twitter.com/IkCT5Xzlor
— Impractical Jokers (@truTVjokers) September 3, 2015
Generated memes and copy for Facebook, Instagram, Twitter, and Tumblr for TruTV's various television shows, including Impractical Jokers, Billy on the Street, The Carbonaro Effect, Fake Off, Friends of the People, and more.
Created interactive marketing installations at Comic Con and on the street to generate social media buzz
Gathered content for LATAM's @OnlyinSouthAmerica's Instagram
Managed media for USA Today, including photoshopping unique media campaigns and custom .gifs
Crafted Movement Strategy's new branding with a unique diagonal aesthetic Instagram @mvmtstrategy
Stayed on top of internet trends to generate the best possible and most sharable content
Communicated with a combined audience of over 10 million followers across all accounts.
Artbook: metropolis books
Historical archive researcher
Conducted historical archive research for Sam Lubell and Greg Goldin's upcoming book Never Built New York (a sequel to Never Built Los Angeles) exploring urban projects proposed in NYC, but never completed
Worked with and photographed documents from Columbia's Avery Library, Rare Book Library, and New York Historical Society, some of which dated back to the 1700s
NYC Department of City planning
Executive office intern
Researched for Commissioner Weisbrod's speech at the 2015 Tall Buildings Conference
Communicated with constituents and professional connections to find solutions to their issues
Contributed to various projects by researching for speeches, conducting neighborhood studies, strengthening inter-department events, crafting slides presentations, and outlining press pieces
Medrobotics corporation
Systems Engineering Intern
Utilized Solidworks, Python, and Excel for modeling, product design, and data analysis
Used 3D printing and computer programming to build an alternative, tool-mounted steering mechanism for the surgical snake robot that was a candidate for the Siemen’s Competition
Coauthored a patent after a successful sales pitch to Medrobotics CEOs
Kate Spade New York
Sales Associate
Worked with clientele with high standards of custom service
Kept organized in chaotic, high-traffic scenarios within the store
Honed pitch skills to work with customers to select additional items to purchase
Diabeadies
founder & CEO
Crafted jewelry and donated the proceeds of over $8,000 to the Juvenile Diabetes Research Foundation