Royal Caribbean Brand Experience
Project for educational purposes only
3D modeling by Madison Demberg then concept art overlay by Valerie Smetanka.
Embark on a high-flying journey above Royal Caribbean's iconic destinations at our “Above & Beyond” Adventure, only at the Hot Air Balloon Fiesta!
Experience the thrill of soaring through diverse ports of call in our immersive activation. Then, lounge like you’re at sea at our family-friendly bar. Cap off your adventure at our upper deck amphitheater, where you can enjoy balloon viewing while indulging in delicious Sprinkles soft serve.
Adventure is elevated at Royal Caribbean!
This captures the Above and Beyond Experience, taking visitors to the Royal Caribbean ports of call with theatrical splendor. I created this concept and video using the audience overlap illustrated by Valerie.
I created this project with my collaborators Madison Demberg and Valerie Smetanka. I came up with this project concept then contributed location information, the journey map, the concept video, beverage menu, material selections, and operational notes.